APA-Zitierstil (7. Ausg.)

Melcher, D., & Larrick, N. (1956). Printing and promotion handbook: How to plan, produce, and use printing, advertising, and direct mail (2 ed.). McGraw-Hill Book Company.

Chicago-Zitierstil (17. Ausg.)

Melcher, Daniel, und Nancy Larrick. Printing and Promotion Handbook: How to Plan, Produce, and Use Printing, Advertising, and Direct Mail. 2 ed. New York [etc.]: McGraw-Hill Book Company, 1956.

MLA-Zitierstil (9. Ausg.)

Melcher, Daniel, und Nancy Larrick. Printing and Promotion Handbook: How to Plan, Produce, and Use Printing, Advertising, and Direct Mail. 2 ed. McGraw-Hill Book Company, 1956.