Kotler, P. (2000). Marketing management (10th ed.). Prentice Hall International.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management. 10th ed. Upper Saddle River: Prentice Hall International, 2000.
MLA (9th ed.) CitationKotler, Philip. Marketing Management. 10th ed. Prentice Hall International, 2000.
Warning: These citations may not always be 100% accurate.