Marketing management / Philip Kotler.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River :
Prentice Hall International,
cop. 2000.
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| Edition: | 10th ed. |
| Series: | The Prentice Hall International Series in Marketing
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| Subjects: |
| Item Description: | Na s. tyt. i okł.: The Millennium edition. Na okł.: Prentice Hall International editions. |
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| Physical Description: | XXXII, 718, [33] s. : il. ; 26 cm. |
| Bibliography: | Indeksy. |
| ISBN: | 0130156841 |