APA (7th ed.) Citation

Schnaars, S. P. (1989). Megamistakes: Forecasting and the myth of rapid technological change. Free Press.

Chicago Style (17th ed.) Citation

Schnaars, Steven P. Megamistakes: Forecasting and the Myth of Rapid Technological Change. New York ; London: Free Press, 1989.

MLA (9th ed.) Citation

Schnaars, Steven P. Megamistakes: Forecasting and the Myth of Rapid Technological Change. Free Press, 1989.