Peter, J. P., & Donnelly, J. H. (1988). A preface to marketing management (4th ed.). Business Publications.
Style de citation Chicago (17e éd.)Peter, J. Paul, et James H. Donnelly. A Preface to Marketing Management. 4th ed. Plano: Business Publications, 1988.
Style de citation MLA (9e éd.)Peter, J. Paul, et James H. Donnelly. A Preface to Marketing Management. 4th ed. Business Publications, 1988.
Attention : ces citations peuvent ne pas être correctes à 100%.