Marketing / David L. Kurtz, Louis E. Boone.

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Bibliographic Details
Main Author: Kurtz, David L. (1941- ).
Other Authors: Boone, Louis E. (1941-2005)
Format: Book
Language:English
Published: Chicago [etc.] : The Dryden Press, cop. 1987.
Edition:3rd ed.
Subjects:
Description
Physical Description:[860] s.pag. varia : il. ; 24 cm.
Bibliography:Indeksy.
ISBN:0030099471