Marketing / Joel R. Evans, Barry Berman.

Saved in:
Bibliographic Details
Main Author: Evans, Joel R.
Other Authors: Berman, Barry
Format: Book
Language:English
Published: New York : London : Macmillann Publishing Company ; Collier Macmillan Publishers, cop. 1990.
Edition:4th ed.
Series:Macmillan Series in Marketing
Subjects: